Fuyumatsuri! Jizake & Jizakana 2026 in Yoyogi

#event

December 16, 2025

Address

Yoyogi Park, Area B, Event Hiroba, 2-3 Jinnan, Shibuya-ku, Tokyo 150-0041, Japan

Event period

Friday, January 23, 2026~Sunday, January 25, 2026

※No reservation required / Free admission

Jizake and Jizakana from Tokyo

“Fuyumatsuri! Jizake & Jizakana 2026 in Yoyogi,” held at Tokyo’s Yoyogi Park, is a popular winter food festival where visitors can enjoy jizake and jizakana—local delicacies made with ingredients from across Japan.

The term jizake in the event name reflects the spirit of a pleasure unique to this festival: warming up with sake during the cold winter season, especially at a time when Japanese sake is gaining increasing popularity worldwide.

Meanwhile, jizakana refers to local dishes prepared using locally caught fish and regional ingredients. Brewers and chefs from all over Japan gather to present the distinctive flavors of their home regions.

Launched in 2020, this year marks the fifth edition of the festival. Since its very first event, it has been well received by a wide range of visitors, including sake lovers, families, and younger generations.

The scale has grown each year, and the festival now attracts around 60,000 visitors over three days. For people from rural areas, it offers a nostalgic taste of home, while for international travelers, it provides a valuable opportunity to experience the diversity of Japanese food culture—all without leaving Tokyo.

From Jizake and Jizakana to Hot Pot — Explore Four Flavor Zones

Approximately 60 booths line the venue, divided into four main areas:

Jizake, Jizakana, Regional Hot Pot, and Local Products. In the Jizake Zone, the popular “Regional Brewery Tour” will be held again. Visitors can choose a tasting set of either 3 or 5 varieties from over 100 types of jizake per day (over 300 in total across three days), as well as a time-based all-you-can-drink option.

A must-try jizakana item in the Jizakana Zone is the grilled oysters from Noto. Delivered straight from the sea on the morning of the event by the producers themselves, they boast outstanding freshness and sell out every year. Other highlights include thick, grilled shiitake mushrooms from Nakashibetsu, Hokkaido, and Miyazaki’s spicy and addictive Kara-men (hot noodles). A lineup of regionally distinctive jizakana dishes awaits you.
At the simultaneously held Regional Hot Pot Festival, visitors can enjoy piping hot nabe dishes. Afterward, we recommend browsing the Local Products Zone. Strawberries and mandarins from Saga Prefecture, known for their refined sweetness and rich aroma, are especially popular as souvenirs.

Experience Japanese Food Culture with All Five Senses

Japanese izakaya culture is said to be especially popular among international visitors, and at “Fuyumatsuri! Jizake & Jizakana 2026 in Yoyogi,” you can enjoy a wide variety of jizake and jizakana all in one place.

Beyond the flavors themselves, the lively sights, the sounds of cooking, and the aromas of fresh ingredients allow visitors to experience Japanese food culture with all five senses—something truly unique to this event.

Don’t miss this perfect opportunity to fully savor the tastes of the season through Japan’s rich culinary culture.

Please note: Vendors and menu items may be subject to change.

Fuyumatsuri! Jizake & Jizakana Organizing Committee

Event's Official Website

※Note: The linked website is in Japanese.